Maison 62 of 100 · Automotive
Rolls-Royce
The reading
The coachbuilt ceiling of the automobile. Spectre is the electric test of whether silence was always the point. Bespoke is not a department; it is the business model. Goodwood, not Crewe.
The house
- Origin
- United Kingdom
- Founded
- 1904
- Atelier
- Automotive
- Ownership
- BMW
- Signature
- Phantom / Spectre / Cullinan
The figure, and where it comes from
Limited100 Luxury Brand Index 2025 Q4: No.6 of 100.
Source: Limited100, Luxury Brand Index (L100i), 2025 Q4.
This claim was re-checked against the publisher named above on 2026-09-23, and it is held in this build’s claims ledger as l100i-62.
How the register places it
Against the whole register by founding year it comes 37th of a hundred. Of the fifteen houses filed under Automotive, it is the 4th. BMW AG holds two of the hundred, this one among them: BMW. This is one of the nine maisons the register files to the United Kingdom — the same number it files to the United States, and the fourth-largest national group in it.