Maison 43 of 100 · Haute Horology
Audemars Piguet
The reading
The octagonal bezel that made steel respectable in 1972 still prints money. Le Brassus manufacture, no group owner. Code 11.59 is the attempt to own a dress watch with the same authority as the sports watch. Harder than it looks.
The house
- Origin
- Switzerland
- Founded
- 1875
- Atelier
- Haute Horology
- Ownership
- Independent families
- Signature
- Royal Oak / Code 11.59
- Register note
- Royal Oak as architecture This line is the register’s own characterisation, not a sourced figure; see Méthode.
Where it sits in this register
Switzerland puts sixteen maisons into this register, the third-largest national group, and this is one of them. The register records its ownership as Independent families, one of the thirteen independent houses among the hundred — the others include Hermès, Burberry, The Row, Brunello Cucinelli, Graff, and seven more. It is the 32nd-oldest house in the register. Haute Horology holds eighteen houses here, and this is the 3rd of them. Its rank puts it in the second quarter of the hundred. In the register's own atlas Switzerland sits at No. 20 of a hundred economies, $1.15T on the International Monetary Fund's World Economic Outlook database, April 2026.